More On Charity...Dream your dream

Keep dreaming your dream not matter what "they"say! Who are they? Well, they are just about anyone who is afraid to dream. They are people with loud voices who want you to be afraid to dream. Last week we mentioned that The September campaign is here. We showed a video where the founder of Charity: Water asked you to join in the campaign and to get creative in raising money for this great cause! Then, he sent out another newsletter stating again to join him in his extravagant dream of reaching 1 Million dollars to help bring clean water to Africa. He asked you to give $34.00 to Charity: Water.org.

What made my heart heavy in this newsletter was this statement by the founder of Charity :Water~

"Non-profits like ours that are addressing enormous problems (a billion people without clean water) are told to make sure we don't scare people off by communicating how big the whole problem is"

Author Seth Godin recently wrote that the problem with enormity in marketing is that it doesn't work. He said "Enormity should pull at our heartstrings, but it usually shuts us down. Show us too many sick kids, unfair imprisonments or burned bodies, and you won't get a bigger donation, you'll just get averted eyes."

Scott goes on to say....   "While all this may be true, it just seems rather boring. Visionless. I believe people want to sign up for something bigger than just one. I did.

There's a proverb in the Bible that says, "Where there is no vision, the people perish." People are certainly dying all around us, but could that be because we're terrified to tackle the enormous? Because we don't have the faith to see the entire problem solved?

I can't quite see to a billion people yet, but I'm getting closer. Your generosity has helped us do that. In only three years, 60,000 people around the world have donated $11 million. That means 750,000 lives will change. 750,000 people will get clean water to drink.

So in the spirit of solving enormous problems, we want to step it up this September, and serve our first million people. Then keep going until every single person on the planet has clean and safe drinking water."

                                                                                             Scott Harrison, founder Charity :Water.org

I posted most of his newsletter here because it is so profound. Charity :Water.org is such a great example of dreaming, looking at the big, enormous picture and acting on it. I want in. I want to dream and I love that he has included all of us to dream along with him!

For the remainder of this year we are teaming up with The Riley Project. This little girl and her family are looking the enormous straight in the eye and not slowing down.

Isn't raising 5,000.00 an enormous amount of money for a 7 year old little girl ? She is not afraid to look at this enormous problem ~ 1 Billion people are without clean drinking water....why are we afraid?

Why are marketing people moved by fear?....this is another post in itself. There are about 4 marketing firms that I respect...they will get shout outs this week... what draws me to each and every one of these marketing groups is that they encourage you to dream and dream big and they do not come from fear!

Join us in our journey:

purchase a Riley Rain Drop ( our Aqua organic Nest Egg for only $39.00) regular price $42.00.

$30.00 from your purchase will be donated to The Riley Project ~A little girl raising $5,000.00 for  Charilty:Water.org

 Love, to the moon and back